Twitter posts its first ever profitable quarter
Posted on February 14, 2018
Twitter’s shares jumped over 20% on news that the social media company returned to revenue growth after reporting its first-ever profitable quarter.
The company’s performance in the last three months of 2017 brings a positive end to an otherwise difficult year. The company instituted a number of changes aimed at making it more competitive with regards to advertising.
The company, which has long trailed being Google and Facebook in terms of building a userbase and advertising revenue, brought in live-streaming video function and doubled its tweet character limit.
But the quarterly figures show that monthly active users remained flat in Q4 2017 at 330 million. Daily active users, however, were up by 12%.
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